About Hollis Tibbetts

Hollis has established himself as a successful software and technology marketing executive. He has over 20 years experience in creating, executing and managing innovative and effective marketing programs for startup, midsize and large technology companies. He has substantial expertise and a highly successful track record in positioning and launching companies and products and achieving solid, sustained growth. He is known as a person who understands technology and markets, and excels at communicating the value of complex technologies to diverse audiences.

I’m just shocked – even horrified that

Posted on January 9, 2015 by Hollis Tibbetts

I’m just shocked – even horrified that @Verizon would CONSIDER shutting down their #Cloud operations for two hours – let alone actually shut down operations for two entire days. They might as well just shut down Cloud operations permanently. I cannot imagine ANY benefits compelling enough to overcome the negative fallout from this catastrophically bad decision. http://www.cio.com/article/2866095/cloud-computing/verizon-warns-enterprise-cloud-users-of-48-hour-shutdown.html

#Vacation shopping? Support the site @Un

Posted on December 30, 2014 by Hollis Tibbetts

#Vacation shopping? Support the site @United @Orbitz are suing to keep consumers from saving $ http://techcrunch.com/2014/12/30/united-and-orbitz-sue-hidden-cities-flight-search-engine-skiplagged/

Although #EmpireAvenue is a very gamifie

Posted on December 17, 2014 by Hollis Tibbetts

Although #EmpireAvenue is a very gamified experience, I find it very useful as it allows me to measure and track my #socialmedia interaction level over time – for ALL my social media channels (like 12 of them). If you can avoid getting sucked in by how fun it is (a bit like a cross between the stock market and Monopoly for Social Media), it’s a worthwhile way to keep on top of your Social Media effectiveness. https://www.empireavenue.com/SOFTWAREHT?t=v057bd0n

One of the key points about using priori

Posted on December 9, 2014 by Hollis Tibbetts

One of the key points about using priorities is that they should be used sparingly – as Gregory McKeown suggests in his book Essentialism.

“The word priority came into the English language in the 1400s. It was singular. It meant the very first or prior thing. It stayed singular for the next five hundred years.” – Gregory McKeown, Essentialism